Research – Arch Woodside

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The Good Practices Manifesto: Overcoming Bad Practices Now Pervasive in Business Research

September 15, 2015 / Research
Iconic studies relevant for research in marketing and the Journal of Global Scholars of Marketing Science

June 15, 2015 / Publication, Research
Woodside on Holbrook Ch. 23

April 24, 2015 / Research

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The Good Practices Manifesto: Overcoming Bad Practices Now Pervasive in Business Research

15th September 2015 / 0 comments
Consuming Alone: Broadening Putnam’s “Bowling Alone” Thesis

1st September 2015 / 0 comments
Grabbing Readers: How to Focus Your Paper’s Title and Contents on Its Major Theoretical Contribution Rather than the Local Context of the Study

26th August 2015 / 0 comments

Featured readings

Achieving accuracy, generalization-to-contexts, and complexity in theories of business-to-business decision processes
Incompetency training: Theory, practice, and remedies
Applying complexity theory to solve hospitality contrarian case conundrums

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